Master of Arts in Sports Administration
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Sports is one of the largest economic enterprises in the
world, employing professionals with a variety of business
skills and specializations who have one common interest:
the business of sports. For professionals who aspire to either
begin or enhance a career in sports, Northwestern University
School of Continuing Studies offers a Master of Arts in Sports
Administration (MSA) program that focuses on the business
of athletics, from professional teams to burgeoning youth
leagues. Drawing on prestigious credentials and top standards,
the program employs faculty and staff who have access to
team executives, sports agents, corporate sports consultants
and a broad range of other professionals in collegiate, professional
and amateur athletics administration.
In the classroom MSA students become immersed in the intellectual
and theoretical concepts of sports business and management
and hone the skills required to thrive in the field. The
curriculum includes seven core courses that provide students
with a solid foundation in the strategic, analytic and creative
thinking vital to the business of sports; two courses in
a specialization (either sports management or sports marketing
and public relations); a leadership course; and the capstone
project to culminate the learning experience.
With its location in the Chicago area — regarded as
one of the largest sports economies in the nation — the
MSA program taps into the rich local sports community to
provide hands-on experiences for students. From guest speakers
to program events to field trips to a variety of local businesses
and organizations (including professional sport franchises,
college athletic departments, broadcast outlets and other
producers of sports content), students are exposed to professionals
who are shaping both the Chicago and the national sports
marketplace.
Northwestern University provides a comprehensive learning
experience for students looking to build a career in sports.
With the outstanding academic pedigree of Northwestern, a
strong alumni network and elite networking opportunities,
the Master of Arts in Sports Administration program has quickly
become regarded as one of the top graduate programs in the
field.
Please be sure to review the important
dates pertaining to this program.
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